Brad Kieserman: June 1, 2018

 How to Prepare for Hurricane Season

Brad Kieserman

American Red Cross Vice President of Disaster Operations and Logistics


2017 was the most expensive hurricane season in U.S. history. Now, with the 2018 Atlantic hurricane season upon us, beginning on Friday, June 1, forecasters are reporting we could once again see above-normal storm activity.

It only takes one storm to impact millions of peoples’ lives, and while we always hope for the best, it’s important to prepare for the worst. That’s why the American Red Cross and Facebook are teaming up to raise awareness about what people can to do arm and prepare themselves for hurricane season.


Brad Kieserman, who is responsible for how the Red Cross responds to disasters across the country, is available to share more about what people can do to prepare for a hurricane or tropical storm, including creating evacuation plans and emergency kits and learning about your community’s hurricane response plan and how you can use social media tools to connect and find support within your community.

Areas to discuss include:

  • Predictions from the National Oceanic and Atmospheric Administration (NOAA) on what to expect this hurricane season.
  • The best ways that people can prepare for hurricane season starting now, including learning more about how social media can help
  • New data from Facebook about how many people use Facebook’s crisis response tools during hurricane season
  • How the Red Cross is getting ready to address any storms that may hit



Brad is the Vice President of Operations and Logistics for the American Red Cross.  Brad is responsible for how the Red Cross responds to disasters throughout the country, and he is committed to serving the needs of disaster survivors. Prior to joining the Red Cross in June 2015, Brad worked and served in several executive positions at FEMA, Deputy Associate Administrator for Federal Insurance, Assistant Administrator for Recovery, and Chief Counsel. Before coming to FEMA. Brad was the Associate General Counsel for Operations & Enforcement at the Department of Homeland Security. Brad also served 22 years in civilian, enlisted, and commissioned officer positions with the U.S. Coast Guard.

Speak Your Mind