Curtis Morley: The Entrepreneur’s Paradox

The Entrepreneur's Paradox: And How to Overcome the 16 Pitfalls Along the Startup Journey

This book contains all you need to overcome the “entrepreneur’s paradox.” By addressing the 16 pitfalls that every entrepreneur faces, no matter the business they’re in, author and educator Curtis Morley provides budding entrepreneurs with a defined pathway to success.

The natural paradox of entrepreneurship. The exact qualities that bring an individual to found a startup company (their brilliance and expertise) are what prevent them from achieving the success they are looking for―this is the paradox that is entrepreneurship. What starts out as freedom and financial independence turns into grueling hours and added stress and bills. But successful 5x entrepreneur Curtis Morley is here to help. He shares that every entrepreneur typically encounters the same 16 pitfalls―regardless of industry or business type. This guidebook identifies each of these mistakes and reveals to readers how to break free of the pattern.

Find explosive growth. By laying out what every entrepreneur does wrong or doesn't do at all, Morley lays the groundwork for entrepreneurship development and teaches readers how to overcome the entrepreneur’s paradox. This book will help entrepreneurs apply foundational business principles to their startup―principles will shift the way they operate and allow them to make the changes they need to go from fledgling startup to bonafide business. After coaching entrepreneurs in a variety of businesses and speaking around the globe on entrepreneurial skills, Morley comes to readers as a reliable and valuable source on all things entrepreneurship.

Dive into this dynamic book and learn more about:

  • How to be an entrepreneur
  • The mistakes that you are most likely already making
  • The key to success in the startup world

If you enjoyed books like The E-Myth RevisitedTractionThe One ThingThe 4-Hour Workweek, or Execution, then you’ll love The Entrepreneur’s Paradox.

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