Spidhar Ramaswamy: September 24, 2021

STAY SAFE WHILE YOU SEARCH

Learn how to spot targeted ads and scams while online and protect your family’s privacy 

SRIDHAR RAMASWAMY

Co-Founder of Neeva

 

Have you ever noticed an increase in ads across your social media channels after you search for a new dress or dinner recipe? It’s not a coincidence. Your online search data is being used for targeted advertising, a huge profit stream for tech companies. In fact, according to https://www.cnbc.com/2021/05/18/how-does-google-make-money-advertising-business-breakdown-.html, more than 80% of Alphabet’s revenue comes from Google ads. That amounted to $147 billion in revenue in 2020 alone.

 

User experience and privacy are a growing concern for consumers. The increase in ads not only has a negative effect on customer experience, but it also decreases the quality of your search results. So how can we minimize or eliminate ads, disinformation and scams while ensuring our privacy online and creating a better consumer experience?

 

On Sept. 24, engineer, advertising technology expert, and former Google Executive Sridhar Ramaswamy will be available for interviews. Sridhar founded Neeva, the world’s first ad-free, private subscription search engine, after spending 15 years leading the advertising and commerce division at Google. He will share his unique insight into how search engines and social media companies use your data, and expand on the following issues:

 

● How to spot online ads vs legitimate, unbiased news and information

● The most common online scams, including phishing and catfishing

● How to ensure your privacy and the privacy of your children while online starting with a few simple, but important steps

 

 

For more information please visit: http://www.neeva.com 

 

MORE ABOUT SRIDHAR RAMASWAMY

Having spent over 20 years in big tech, Sridhar now focuses on harnessing technology to serve people, rather than exploit them as big tech currently does.  He is currently the CEO and co-founder of Neeva, the world’s first ad-free consumer-focused search service built with privacy in its      foundation. Sridhar joined Greylock Partners, a leading venture capital firm, in 2018, following an extraordinary 15 years at the helm of what is arguably Google’s most important business. As the company’s SVP of Advertising and Commerce, Sridhar oversaw all of Google’s advertising and commerce products, including search, display and video advertising, analytics, shopping, payments, and travel. He not only has a unique understanding of how big tech monetizes consumer data and the business tactics they use to maintain market dominance, he has first hand knowledge of what it takes to compete head on.    

 

About Neeva

Neeva is the world’s first ads-free, private subscription search engine. Neeva focuses entirely on the consumer, delivering only real, high quality, trustworthy results. Neeva blocks third-party website trackers, and will never sell or share customer data with any third party, especially advertisers. Neeva also makes it easy to search within personal email accounts, calendars, and cloud storage platforms surfacing the most important information from the same familiar search box. Neeva has also made foundational commitments to helping the creator and publisher ecosystem thrive. Neeva was founded by former executives from Google and YouTube.

 

 

Produced for: Neeva

 

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